Do I Need A Website? -- The Answer is - YES!

Websites

Your website can be one of your most profitable investments. How? Simply by providing a quick view of your products or services, and promoting your value or philosophies. A good website can make potential clients or users want to engage with you and learn more about what you have to offer.

HOW CAN THE DANDELION GROUP HELP?

We have helped companies and individuals realize their website goals for the past 20 years.

Much has changed in those 20 years -- Today's technologies enable companies and individuals to create robust and compelling websites on their own without the expense and overhead of a professional web developer.

We can help you with the necessary steps outlined below. We can do this work for you or help give you the 'nudge' you need to launch out on your own. Just contact us and let us know what you need.

WHY do you need a website?

  • A website makes you look professional
  • Today’s consumers think a website makes your business more credible than companies who only have social media profiles. Your website is also the perfect place to show off any professional certifications or awards your business has.

  • Your website can attract new customers through Google
  • To encourage continued success, you need to attract new customers, and one of the best ways to do it is by making yourself more visible on Google. Social media networks are indexed on Google, and social media posts can be found with the search engine, but a website gives you access to many more tools and strategies for Search Engine Optimization (SEO). And SEO is the key to making your business appear on the front page of Google.

  • You can clearly showcase your products and services
  • You can show potential customers what they’ll get when they work with you by displaying high-quality photographs on your website.

  • You can display your best reviews and testimonials prominently on your website
  • Displaying your best reviews, testimonials and client comments prominently on your website is a great way to establish user social proof - user social proof is when your current customers/clients recommend your products and services based on their experiences with you.

  • A website can encourage customers to contact you
  • A website is a great place to make your contact information easily available to potential customers. You can even publish your contact information in a header or footer so it appears on every single page.

  • You can integrate your website with Google Maps so people can find you more easily
  • A website lets you embed maps directly into your content. An embedded map makes it easy for people who don’t spend a lot of time in your area to find you. This is particularly great if you host events, as they might attract people who wouldn’t otherwise spend time in uour neighborhood.

  • Your website establishes you
  • Most small businesses now have websites and most customers research things online before they buy them. Creating a website gives you a space to share what your business or service is about, establish your role your area, and connect with the customers who need you.

  • A website is no longer intimidating to create and manage
  • Modern website builders like Squarespace, Weebly and Wix make it easy for you to build an attractive, mobile-friendly site without any knowledge of code.

  • A website ensures your success over the long term
  • Everyone is online! Without a website, your business is invisible to these people. As we progress further into the digital era, your business will become invisible to everyone unless you invest in a website.

     

  • You can get all of these benefits without spending a fortune
  • Building a website isn’t just easier than it used to be; it’s also more affordable. If you’re willing to follow a simple, non-technical DIY approach (meaning that you can DO IT YOURSELF), you can build a website for under $100/year.

I'm in! -- How do I get started?

  • Make a plan for your website's structure and content
  • Register a domain name – ideally pick a .com
  • Find a website builder (or CMS/hosting provider) to create your site
  • Optimize it for search engines. Launch your website.

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